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Timeline
The BRAIND® INgredient Brand timeline is the first comprehensive listing of Ingredient Brands. It covers more than 120 years from 1888 until 2012. In that sense the timeline represents an online free-content encyclopedia that owners or stake-holders of Ingredient Brands can edit and contribute to. It represents an effort to display the breadth and variety of Ingredient Brands over time. It should help to bring knowledge to everyone who seeks information about Ingredient Branding. The listing of brands on the BRAIND® Ingredient Brand timeline does not relate in any way to a commercial interest or business relation with BRAIND® Ltd.
2016
Akrapovič marked an important milestone in the company’s history in 2016, when the Slovenian exhaust specialist observed its 25th anniversary. To kick off the celebrations, Akrapovič has prepared a special logo to mark the occasion, featuring an interlocked “25” in the shape of a racetrack, with a chicane design element to honour one of the most important areas of the firm’s history: the highly emotive and exciting world of racing.
2015
Since 2015, Bayer MaterialScience has been an independent company, operating under the new name Covestro. Covestro is a leading supplier of high-value polymers and innovative solutions for key sectors such as transportation, construction, electronics, furniture, sports equipment and textiles.
2014
The PrimaLoft® brand had expanded its offering well beyond the core business of insulation technologies. BRAIND® aligned brand with corporate and market strategy to comprise a wider brand promise. To make the brand fit for future growth, a brand framework, revised brand architecture, naming system and brand identity was developed. Successful brand activation was achieved through an extensive product identification program including hangtags and labels.
2011
The ECONYL(R) Regeneration System is an innovative industrial recycling system introduced by Aqualfil in 2011, in order to produce the nylon 6 polymer from post consumer waste, i.e. end-of-life products made from polyamide 6 including fishing nets, fluff (the top of carpets and rugs), rigid textiles and plastic components post industrial waste generated from the production of nylon 6
2010
SWAROVSKI ELEMENTS is the premium brand for finest crystal elements manufactured by Swarovski. Our business partners benefit from superior product quality and first-class services such as trend consultancy and application support.Selected partners are granted the right to communicate our ingredient brand MADE WITH SWAROVSKI ELEMENTS within their collections.
2007
Gorilla Glass, manufactured by Corning, is an alkali-aluminosilicate sheet glass engineered specifically to be thin, light and damage-resistant. Its primary application is portable electronic devices with screens, such as mobile phones, portable media players, and laptop displays.Gorilla Glass's most useful qualities are its strength, scratch resistance and thinness. As of 2010 it was used in about 20 percent of the world's approximately 200 million mobile handsets
2007
Android is a Linux-based operating system for mobile devices such as smartphones and tablet computers. It is developed by the Open Handset Alliance led by Google
2001
DivX, Inc. was the corporation behind the MPEG-4 Part 2-based codec, DivX. The company's codec has been downloaded over 240 million times since January 2003
2001
PayPal is a global e-commerce business allowing payments and money transfers to be made through the Internet. Online money transfers serve as electronic alternatives to paying with traditional paper methods, such as checks and money orders.
2000
The bluesign® standard offers an independent approval system for the textile industry, taking into account the whole production process, minimizing the impact on the environment and safeguarding human health
1999
Wi-Fi is a popular technology that allows an electronic device to exchange data wirelessly (using radio waves) over a computer network, including high-speed Internet connections.In 1999, the Wi-Fi Alliance was formed as a trade association to hold the Wi-Fi trademark under which most products are sold. The term Wi-Fi was coined by the brand-consulting firm called Interbrand which also created the Wi-Fi logo.
1998
TWINTEC AG is a leading supplier of environmentally friendly products and technologies for reducing exhaust emissions. TWINTEC also offers a retrofit system for running passenger cars on cost-effective liquefied petroleum gas (LPG)
1997
Adobe Flash (formerly Macromedia Flash) is a multimedia platform used to add animation, video, and interactivity to web pages. Flash is frequently used for advertisements, games and flash animations for broadcast. More recently, it has been positioned as a tool for "Rich Internet Applications" ("RIAs")
1996
Microban is a global leader in built-in antimicrobial product protection, engineering durable antimicrobial solutions for consumer, industrial and medical products. Microban uses a broad range of antimicrobial technologies that can be engineered into a breadth of materials including: polymers, textiles, coatings, paper and adhesives. The Microban brand provides important consumer reassurance and is a trustmark that stands for safe, durable and effective antimicrobial protection.
1995
Java is a programming language originally developed at Sun Microsystems and released in 1995 as a core component of Sun Microsystems' Java platform. As of May 2007 Sun relicensed most of its Java technologies under the GNU General Public License
1995
MP3 is a patented digital audio encoding format using a form of lossy data compression. It is a common audio format for consumer audio storage, as well as a de facto standard of digital audio compression for the transfer and playback of music on digital audio players
1994
Bluetooth is a proprietary open wireless technology standard for exchanging data over short distances from fixed and mobile devices, creating personal area networks (PANs) with high levels of security. Bluetooth is managed by the Bluetooth Special Interest Group, which has more than 15,000 member companies in the areas of telecommunication, computing, networking, and consumer electronics. The word "Bluetooth" is an anglicised version of the Scandinavian Blåtand/Blåtann, the epithet of the tenth-century king Harald I of Denmark who united dissonant Danish tribes into a single kingdom. The implication is that Bluetooth does the same with communications protocols, uniting them into one universal standard
1993
Portable Document Format (PDF) is an open standard for document exchange. This file format, created by Adobe Systems in 1993, is used for representing documents in a manner independent of application software, hardware, and operating systems.
1992
Tencel is a natural, man-made fiber. It is the trade name for the generic fiber Lyocell owned by the Lenzing AG, the global market leader for man-made cellulose fibers.
1992
The Oeko-Tex® label indicates to interested end users the additional benefits of tested safety for skin-friendly clothing and other textiles. In this way, the test label provides an important decision-making tool when purchasing textiles
1991
Intel has become one of the world's most recognizable computer brandsand probably the worlds's Nr.1 Ingredient Brand following its long-running Intel Inside campaign. The campaign, which started in 1991, was created by Intel marketing manager Dennis Carter. The five-note jingle was introduced the following year and by its tenth anniversary was being heard in 130 countries around the world. The initial branding agency for the Intel Inside campaign and the Intel swirl logo was DahlinSmithWhite Advertising of Salt Lake City under the direction of Intel president and CEO Andy Grove.
1991
Linux is a Unix-like computer operating system assembled under the model of free and open source software development and distribution. The defining component of Linux is the Linux kernel, an operating system kernel first released October 5, 1991 by Linus Torvalds
1986
Coolmax is a trademark and a brand name for a series of moisture-wicking technical fabrics developed in 1986 by DuPont Textiles and Interiors (now Invista). The fabrics employ specially-engineered polyester fibres to improve breathability compared to natural fibres like cotton.
1986
PrimaLoft is a patented synthetic microfiber thermal insulation material that was originally developed for the United States Army in the 1980s. PrimaLoft is a registered trademark of PrimaLoft Inc. PrimaLoft is used as a synthetic insulation in the outdoor market in outerwear, gloves, sleeping bags, and footwear. It is also used as a down alternative in the home furnishings market in pillows, comforters, and mattress toppers
1985
Since its introduction in 1981 consumers have consumed more than 5,000 products containing NutraSweet® brand sweetener. As the world's premier sugar substitute, NutraSweet offers great taste and virtually no calories. With regulatory approvals in more than 100 countries on six continents, NutraSweet is the most widely recognized and tested sweetening ingredient in the world
1976
In 1969 Bob Gore discovers GORE-TEX® expanded PTFE (ePTFE). In 1972 the first GORE-TEX® fiber is manufactured and in 1976 Gore receives its first commercial order for GORE-TEX® fabric — the first breathable, waterproof, and windproof fabric. Today, W.L. Gore & Associates, Inc. produces an array of different fabrics that have revolutionized the market for protective outerwear
1974
Alcantara is a brand name given to a composite material used to cover surfaces and forms in a variety of applications. The material was developed in the early 1970s by Toray Industries, as a variation of their other product Ultrasuede. Around 1972, a joint venture between the Italian chemical company ENI and Toray formed Alcantara SpA in order to manufacture and distribute the material
1973
Kevlar is the registered trademark for a para-aramid synthetic fiber. Developed at DuPont in 1965, this high strength material was first commercially used in the early 1970s as a replacement for steel in racing tires. Currently, Kevlar has many applications, ranging from bicycle tires and racing sails to body armor because of its high tensile strength-to-weight ratio. When used as a woven material, it is suitable for mooring lines and other underwater applications
1967
Corian is the brand name for a solid surface material created by DuPont. It is composed of acrylic polymer and alumina trihydrate. Corian can be thermoformed by heating it to 300°F (150°C), allowing unique shapes to be created. Its primary use is in kitchen countertops, bathroom vanity tops, and wall cladding in showers. Due to its non-porous quality, Corian is approved for use in specialized environments, such as laboratories and hospitals. Corian's versatility allows it to be joined, shaped, and finished into a wide variety of products. It comes in more than 100 colors and patterns.
1967
Nomex is a registered trademark for flame-resistant meta-aramid material developed in the early 1960s by DuPont and first marketed in 1967. Nomex® is an inherently flame-resistant, high-temperature fiber that will not melt, drip or support combustion in air. It also delivers outstanding resistance to a broad range of chemicals and is offered in paper, felt, fabric and fiber forms.
1965
Since the 1960s, Dolby Laboratories has been a leader in audio innovation. Beginning with Dolby® noise reduction, a form of audio compression and expansion that reduces background hiss in tape recording, Dolby Laboratories has developed many groundbreaking technologies, advancing the science of audio reproduction.
1964
Bose Corporation was founded in 1964 by Dr. Amar G. Bose, then professor of electrical engineering at the Massachusetts Institute of Technology. He observed that loudspeakers don't deliver natural sound and extensive research into the science of sound leads to the formation of the Bose Corporation. The quest for better sound was on
1963
The success story of the present RECARO company began in 1906 in Stuttgart, as the 32-year old master saddler Wilhelm Reutter founded the company “Reutter, Wilhelm, Saddler. The foundation for the present company was laid in 1963, as RECARO was formed as a play on words – Reutter and CAROsserien (coaches). The first RECARO sport seat was introduced in 1965, and in motor racing, the company quickly became a recognized brand name. RECARO redefined sitting in the automobile and is expanding its business into airplane, stadium and maritime seats and introduced in 2010 its first home furniture line
1962
CERAN® becomes a registered trademark of SCHOTT AG, Germany. From that year on, CERAN® is marked as the original glass-ceramic cooktop panel. The original can clearly be identified by the SCHOTT CERAN® logo on each cooktop panel. Today more than 80 Mio. Households world-wide are cooking with CERAN®. In 2010 SCHOTT CERAN® wins the German Innovation Award among other for the successful Ingredient Branding Strategy with its customers
1958
What do medical devices, automotive headlamps, sporting equipment, electronics, DVDs, eyewear, architectural glazing and LED lighting have in common? They’re among the diverse applications that rely on Makrolon® polycarbonate produced by Covestro, a high-performance thermoplastic that affects many lives on a daily basis.
1956
Introduction of the Trevira brand for polyester products of Hoechst AG. The Trevira brand started life as a linguistic error and already in 1932. Trevira had made its entry into the trademark register. This was at the hands of Adolf Kämpf, director of an artificial silk factory in Bobingen, near Augsburg. Kämpf wanted to take the trademark from the Latin name of the city of Augsburg, but actually this was not Augusta Treverorum, as he thought, (which is Trier), but Augusta Vindelicorum. While the mistake was cleared up, the trademark stuck – its use changing with the times.
1946
Shimano Bicycle Co.,Ltd. Is established. Begins production of the completed bicycle.Shimano product sales constitute 50% of the global bicycle component market. Its products include drivetrain, brake, wheel and pedal components for road, mountain, and hybrid bikes.
1938
The story of the Teflon® brand began on April 6, 1938, at the DuPont Jackson Laboratory. A DuPont chemist, Dr. Roy J. Plunkett, was working with gases related to the company’s refrigerant products, when he discovered that a frozen, compressed sample of tetrafluoroethylene had polymerized spontaneously into a white, waxy solid to form polytetrafluoroethylene (PTFE). This was the world’s first fluoropolymer, which possessed not only outstanding chemical and heat resistance, but also the world’s most slippery surface qualities. PTFE was registered under the Teflon® brand trademark in 1944 by DuPont.
1937
Vibram S.p.A. is an Italian company that both manufactures and licenses the production of Vibram-branded rubber outsoles for footwear. The company is named after its founder, Vitale Bramani. He i is credited with inventing the first rubber lug soles for shoes. These soles were first used on mountaineering boots, replacing leather soles fitted with hobnails or steel cleats, commonly used up until then.Today, Vibram soles are used by more than 1,000 footwear manufacturers in their footwear products.
1936
Scotchlite is a retroreflective material made by 3M. Its primary use is in nighttime high-visibility applications, such as reflective tape for cyclists, safety vests for road workers, or the front of many traffic signs. Scotchlite was invented in 1936
1892
French scientist and industrialist Hilaire de Chardonnet (1838–1924)— who invented the first artificial textile fiber, artificial silk—created viscose. British scientists Charles Frederick Cross and Edward John Bevan took out a British patent in May, 1892. In 1893 they formed the Viscose Syndicate to grant licences, and in 1896 formed the British Viscoid Co. Ltd. to exploit the process. Today Lenzing Viscose® is a registered trademark of the Lenzing AG, Austria.
1888
Indanthrone blue is an organic dye made from 2-aminoanthraquinone treated with potassium hydroxide in the presence of a potassium salt. It is a pigment that can be used in the following mediums: acrylic, alkalyd, casein, encaustic, fresco, gouache, linseed oil, tempera, pastel, and watercolor painting. It is used to dye unmordanted cotton and as a pigment in quality paints and enamels. Indanthrene Blue RS was patented in 1901 by Rene Bohn as the first anthraquinone vat dye, one of the dyes with very good fastness to light and washing.