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Brand partnership

BRAIND® execution for terracare®:

  • terracare® Brand Positioning and Brand Strategy

  • terracare® Brand Framework

  • terracare® Logo & Brand Identity Development

  • terracare®  Brand descriptor & Tagline

  • terracare® Development of a Brand Communication Concept & Brand Launch Support

  • Concept and Design of the new terracare® Webpage

  • terracare® Hangtag and Product Award

  • Advising Management & Regular Brand Strategy Workshops 

“Working with BRAIND has steered our expertise in leather in the direction that is crucial for an ingredient brand. With professionalism, competence and passion, BRAIND laid the foundations for us to develop terracare into the leading ingredient brand for exemplary leather."

—Statement Thomas Heinen, Owner & Managing Director Lederfabrik Josef Heinen GmbH & Co KG

“Terracare leather is exemplary leather from a German family company in fourth generation. Developing a sustainable brand positioning and a modern brand design for this long-lasting natural product was a fascinating project”. We are particularly pleased that we have also supervised the implementation of the terracare® brand communication concept and shaped the new website. We provided an all-round support.”

— BRAIND®

Start Your Ingredient Branding Fitness Check